Jakarta Culinary Passport – Grand Indonesia

On June 5th until 8th 2014 there was a culinary event at Grand Indonesia called Jakarta Culinary Passport. This culinary event had a concept of time traveling; visitors could travel from one time to another by visiting different eras of food from certain part of the world. The 20’s – 50’s era is for Indonesian food. The 60’s – 80’s era is for Asian food. The 90’s – 00’s era is for western food. The future is for dessert. To enter the culinary festival area, visitors needed to buy a passport for Rp 10.000. The passport was made like a real passport, with the first page containing data of the passport owner (name, nationality, date of birth, passport number, etc). There was also a page for endorsement visa, a page to be filled with stamps when the passport owner bought some food from one of the booths inside.

Entry passport

Entry passport

The decoration of the festival itself was made like time travelling, with decoration of big clock here and there. In the festival area there were 57 food booths, with desserts having the most booths from the four food categories. I bought three kinds of food in there: Sate Blasteran with Japanese flavor, coconut ice cream, and quiche.

Sate Blasteran - Japanese flavor

Sate Blasteran – Japanese flavor

Coconut ice cream with sticky rice and peanut

Coconut ice cream with sticky rice and peanut

Quiche

Quiche

There were other kinds of food in the festival, like rendang, martabak, Solo food, quesadilla, Spanish food, French food, churros, cookies, macaroons, milk teas, pies, cakes, etc.

Rendang

Rendang

Martabak booth

Martabak booth

Quesadilla booth

Quesadilla booth

French food

French food

Making churros

Making churros

Spanish food

Spanish food

Cupcakes

Cupcakes

Cookies

Cookies

Mousse

Mousse

Pies

Pies

Macaroons

Macaroons

Chocolate quotes

Chocolate quotes

Cheese cake

Cheese cake

Personally I think that the concepts were too cramped; they were trying to cramp time travelling and conventional travelling into one venue. In the end, the time travelling was not much exploited and only filled some idea in decoration. The conventional travelling itself was actually enough, with the food booths being divided based on the source regions, and the entry ticket being like a conventional passport.

Decoration

Decoration

Big clock decoration

Big clock decoration

Photo booth

Photo booth

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